Tadano Crane 20/03/2008

Tadano crane manufacturer has announced they will be focusing on truck loader cranes and platforms over the next three years in their strategic business plan. The plan which will be announced in April will focus on these categories till 31st March 2011. The new focus will be underlined with a new business domain, LE, Lifting Equipment which was announced at this years, ConExpo by chief executive officer Koichi Tadano to Cranes Today. Tadano cranes have reported that in the previous four-year cycle the export of mobile cranes has increased from 30% in 2004 to 47% in its financial year 2007. This also been the case for the mobile crane business which has grown to be 60% of Tadanos total business in 2007. This has lead to the latest sector division in the Tadano crane business, as the company now wants to focus and promote their truck loader cranes and aerial work platform businesses to even out business from the mobile crane sector.

Chief executive Koichi Tadano quoted to Cranes Today, These last four years in which we have concentrated on globalizing our mobile cranes, we have had a following wind from the market, Tadano said. Our figures have been getting better, but we do not say that there has been growth, just a following wind. Tadano says the proposed business division is planning to work on specific geographical markets, and expand the product range. Part of that expansion includes Tadano cranes plan to launch a new range of mobile cranes that will specifically work with the new emissions regulations in Japan. At the ConExpo this year, Tadano featured the 90 US ton-capacity GT 900 truck crane which carries 20,000 lbs (9t) more counterweight than the previous 80 US ton-capacity that was released in 2002.

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